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Instituto Phaneros
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Branding
Editorial Design
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Psychedelic-Assisted Psychotherapy (PAP) has emerged in rigorous scientific studies as a safe and effective approach for treating a variety of mental health disorders, positioning itself as one of the most promising fields in modern psychiatry.
The Phaneros Institute is dedicated to advancing the evaluation, research, and development of Psychedelic-Assisted Psychotherapy (PAP) in Brazil. Acknowledging that traditional medical education has largely omitted accurate and relevant information on psychedelic substances, the Institute aims to educate and expand the perspective of medical and therapeutic professionals on the role of these substances in mental health care.
Founded in 2011, the Phaneros Institute has pioneered psychedelic research for over a decade. In 2020, it launched the first online course, an evidence-based update for health professionals. By 2022, Phaneros introduced the inaugural Psychedelic-Assisted Psychotherapy Training Program (FoPAP), designed to equip professionals for participation in scientific research and to develop new clinical protocols. The two-year FoPAP program is unique in Brazil and internationally, providing trainees with supervised clinical internships where they work with volunteers in Phaneros’ research protocols.
The concept behind the name Phaneros draws from a botanical classification established by Lieu, in which plants are divided into two primary groups: phanerogams, with visible reproductive organs, and cryptogams, with reproductive organs that are not easily discernible. This distinction gives rise to the terms "apparent/visible" and "hidden/concealed."
In its field of work, the name Phaneros embodies the idea of revealing knowledge that has been part of ancestral cultures for millennia and is gradually being rediscovered and studied by modern science.
In this sense, Greek letters—rich with symbolism, history, and an inherent connection to rationality and science—play a fundamental role in shaping the Phaneros brand.
Stylized Alpha and Omega carving at entrance to Antoni Gaudi's Sagrada Família (Barcelona). Photo: Etan J. Tal. Source.
Logo
Visual system
Branding, Illustrations: Fabio Issao
Year: 2022 — today
© 2024 Fabio Issao. 山本功